My Experience
I am a curious, highly collaborative, and analytical product leader with an insatiable passion for technology. For13+ years, I have utilized my technical skills to develop and execute outcome-based product roadmaps, build and lead multi-disciplinary teams, and launch complex software products for startup to medium-sized companies across various industries.
For 8+ of those years, I have also served in senior leadership roles, championing the use of data, customer voice, and market insights to align product roadmaps to business vision.
In my spare time, I have started a side company with a few friends, to bring our collective passion for sustainability to life. We have set out to retrofit existing properties, build net new properties, and create educational tools to support growth in sustainable living solutions.
2022- Present
Clever FM
Early-stage founder focused on growth, marketing, and product strategy. Participate in all aspects of business development, including finance, operations, technology, and sales.
FOUNDER
- Led company through a strategic pivot by establishing a new customer-centric product vision, which produced the company’s first paying customer
- Developed and executed a product roadmap that delivered a customer-ready community platform within 2 months
- Built marketing website from ground up, including copywriting, design, and programming, leading to a 10x increase in lead gen and capture
- Fulfill Sales Leadership role by managing prospecting, sales calls, and onboarding
- Create and leverage community management strategies, processes, and best practices to help onboard and accelerate customer success
2021- Present
Elevate Community
Focused on increasing adoption and access to sustainable living solutions and establishing circular economic principles in the built environment.
Founder/Partner
- Developing long-term digital and technical product strategies to transform the sustainable housing sector
2021- 2022
Donde
Introduced product growth strategies, built long-lasting strategic frameworks, and implemented core product management principles for a burgeoning startup.
Head of Product
- Increased throughput by 200% by revamping delivery processes, reorienting team structures, and fostering cross-functional team collaboration
- Conducted market research through interviews with customers, competitors, and prospects, establishing a strong product-market fit
- Implemented analytics products to track user behavior and sentiment, track live customer feedback, and A/B testing to inform business and product strategy
- Oversaw all aspects of product management and product marketing including end-to-end delivery, release planning, and go-to-market plans
2018- 2022
IdeaCloud
Responsible for strategy and vision of an enterprise software platform, delivering interactive customer experiences to companies including Adobe, Verizon, Microsoft, 3M, and Dell.
VP, Product
- Launched new product lines in response to shifts in market demand due to Covid, which helped company close its first Enterprise contract
- Managed engineering team and established vision around system architecture, technical debt reduction, and software development life cycle optimization
- Instituted quarterly Customer Advisory Board sessions with key customers to inform innovation and validate product-market fit
2014 - 2018
Contravent
VP, PRODUCT Management
- Hired and built out UX and Analytics teams, bringing new expertise around Consumer Science to the company portfolio
- Increased client retention by creating roadmaps and long-term strategies for digital products which resulted in several year-long retainers for the business
Director, Project/Product Management
- Implemented software development processes, enabling the agency to increase market share and take on digital product work
2009 - 2014
Clearlink
Technical Project Manager
- Promoted to be the first Technical Project Manager to help establish a practice around managing complex software and digital projects
Marketing Analyst
- Responsible for a wide range of marketing tasks relating toresearch, marketing strategy, team event coordination and other generalmarketing tasks
